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Atlas Honda Hits Record Sales in 2024 Last Month

Jawad  21 Jun 2024   251
Atlas Honda Hits Record Sales in 2024 Last Month

Atlas Honda Hits Record Sales in 2024 Last Month

Each month, PAMA releases a detailed sales report for all vehicles. This article focuses on the May 2024 report, specifically analyzing the sales of 2-wheelers and 3-Wheelers with highlights on the leading brands and market share.

Sales Breakdown by Brand for May 2024
Here’s a breakdown of the sales figures for each 2 and 3-wheeler brand in May 2024.

Atlas Honda Dominates with 87% Market Share
According to the PAMA report, Atlas Honda (AHL) sold 103,297 units in May 2024, achieving the highest monthly sales figure for the year. With a total of 118,811 2-wheelers sold in May, Atlas Honda secured an impressive 87% market share.

Despite facing criticism for producing low-quality motorcycles and charging high prices—160,000 PKR for the basic CD70 and 230,000 PKR for the CG125Atlas Honda remains the undisputed leader in the 2-wheeler market with no close competitors.

United Leads in Locally Produced Motorcycles
United dominated the locally produced motorcycle segment, commonly referred to as "China bikes." In May 2024, United sold 9,131 units, far exceeding the sales of Road Prince Motorcycle, the second-largest local 2-wheeler company, which sold only 1,429 units. United's sales were 538% higher than those of Road Prince.

Month-on-Month and Year-on-Year Change
Compared to April 2024, May's sales saw a 10% increase. The total sales in April 2024 were 107,590 units, whereas May 2024 recorded 118,811 units.
Year-on-year, there was a 22% increase in sales. May 2023 saw sales of 97,189 units, while May 2024 reached 118,811 units.

Future Outlook
These were the sales highlights for May 2024. The impact of upcoming IMF deals on the motorcycle market remains to be seen.

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